Julie Bourges
Executive Producer
Film / Digital / Experiential

Selection of work
Axe x Netflix
Binance x Cristiano Ronaldo
Coca Cola
Coca Cola Zero
Canon x Dark Mofo
Diageo
e.l.f. Beauty
Fanta
Google
Hack your Future
Klarna
Samsung x Vivid Sydney
Samsung x SLS Australia
Uber

About me
French but happy
juliebourges.pro@gmail.com
www.linkedin.com/in/juliebourges

Current position
72andSunny Amsterdam

Bundaberg Rum
The Bundaberg Rum & Cola can was once an Australian legend. We revived it, with ‘Cheers to a legend’.
11 legends were anointed and their face was emblazoned on a can.
Or rather, two cans. Cheers them to complete a face, then scan it using the Bundaberg app and you’re delivered the ridiculous tale of that legend’s life.
But folklore was never meant to be factual. And that’s why you can also mash legends together, creating new legends.
In total, there were 121 unique combinations. The campaign allowed every Aussie to add their own strange chapter to our national folklore.

Production MediaMonks

©Julie BourgesExecutive ProducerAmsterdam, NL