Samsung x Vivid Sydney
The Night Reimagined. is an experience for Vivid Sydney, the World’s largest light festival.
We created the experience over two iconic sites: the Sydney Opera House and Luna Park.
On one side, a spiraling aperture-inspired installation of light and shadows forming a giant 9 taking visitors into an immersive walk-through light experience. As part of the journey powered by the Samsung Galaxy S9 and S9+, visitors were able to create their personalised AR Emoji, capture their super slow-mo experience, take low-light shots on the viewing platform offering spectacular view across Vivid Sydney and Luna Park.
On the other side, a projection turning the visitors’ AR Emoji onto the iconic face of Luna Park, and live streamed across the harbour to the Sydney Opera House installation
Production Imagination / Habitat / Be Productions Sydney